Department of Business Management

BCom Honours (Business Management)

Admission requirements

Business Management 3541 and 3641, or Tourism Management 3541 and 3641 and Tourism Development 3541 and 3641, with an average pass mark of 60%.

This course is taken in two parts over a period of at least  two (2) years.  The syllabus consists of nine written 3-hours papers and a dissertation.  Each paper will carry an equal weight for examination purposes.

Failure to pass a paper in any one semester will have no bearing on papers already passed or papers taken simultaneously with such a course.  However, credit will be retained for papers passed for a maximum of two years

Modules

Papers must be selected from the following list in consultation with the Heads of Department.

Research Methodology  (BMA5521) and Mini Dissertation (BMA5611) are compulsory modules:

BMA 5521          Research Methodology
BMA 5611          Mini Dissertation
BMA 5522          Strategic Marketing and Strategic Analysis
BMA 5622          Market/Marketing Strategies and Implementation
BMA 5523          Marketing Research Process and Implementation
BMA 5623          Areas of Marketing Research
BMA 5524          Marketing Communication Management Process
BMA 5624          Marketing Communication Mix
BMA 5525          Entrepreneurship
BMA 5625          Business Planning
BMA 5526          Principles of Sales Management
BMA 5626          Sales Management Process
BMA 5527          Managing Purchasing and Supply Activities
BMA 5627          Instruments of Purchasing and Supply Management
BMA 5528          Management Fundamentals
BMA 5628          Strategic Management
BMA 5529          Tourism Management Fundamentals
BMA 5629          Tourism Strategy and Policy